The programme aims at providing thorough knowledge of modern
business management. It emphasizes on integrated Perspective of
management functioning along with sudstantial amount of
exposure to modern needs of the corporate business. The
programme equips the student with knowledge in core
managerial skills of business administration.
The specialized business administration based programme
is having six areas of specializations which consists of
Marketing, Finance, HRM, Information Technology, Retail
& International Business. Student has to opt one field of study
from the given six areas specialisations.